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Beaujolais Nouveau 2017

Let the Celebration Begin!


Released on the third Thursday of November each year from France’s Beaujolais region, the cry of “Le Beaujolais Nouveau Est Arrive” resounds from restaurants, bars and wine shops throughout the world. This first wine of each year’s vintage has its proponents and detractors. The first camp heralds its arrival amid fanfare and hoopla. Many retailers and restaurateurs plan great celebrations upon its arrival. The second shuns this wine as being one dimensional and simple- no better than many mass produced wines that are so popular with the casual wine drinker.

Who is correct? Well, like any argument there are always two sides to every case. The wine, Beaujolais Nouveau comes from the district of Beaujolais in France, which is officially part of the Burgundy region. It is the first wine of the season and rushed into market in November, literally weeks after harvest. In the beginning it was just a local drink, that quickly spread to Lyons, Paris and then across the world. Detractors say that the wine is not serious, easy to drink, with no depth or character. Beaujolais Nouveau lovers say that the wine is not meant to be serious, is easy to drink and is quite enjoyable. Vineyard owners love it because, besides selling a lot of wine, Beaujolais Nouveau often predicts the quality of the overall vintage, which carries over to the more complex cru Beaujolais. Retailer and restaurateurs rush to see who can be the first to bring it over to the United States. This insures that the wine will be available in time for Thanksgiving, and it has become a holiday tradition in some households. Each view is right in its own way. One great thing about Nouveau is that it is often drunk by people who otherwise rarely buy red wine. So accept this refreshing quaff for what it is a fun and likable drink. Raise a glass and drink a toast to vintage 2017!

Dubouef Beaujolais Nouveau 2017: $9.99

The 2017 Beaujolais Nouveau features, for the first time in the wine's history, an artist's work on its label. The mixed-media piece, "Candy Coated," was created by St. Petersburg, Fla., artist Ari Azzopardi-Robinson, selected for the inaugural "Artist Collector Series" label by a fan vote on social media. Her work is now "on view" on more than a million bottles of Beaujolais Nouveau in the U.S.

"This year's vintage holds a special place in the history of our wines," Duboeuf said. "We are celebrating the 35th year of Nouveau in the United States and the premiere label of the 'Artist Collector Series' with Ms. Azzopardi-Robinson's art. Her work represents the same passion, youthfulness and joy found in Beaujolais Nouveau, and we feel the visual completely embodies the character of this year's vintage." The 2017 vintage is full-bodied, with fresh, fruit-forward notes of strawberries and raspberries. Best served with a light chill

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